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A good logo comes from a type of mindful inscribing that you want to last in the mind of your viewers for a long, long time. So how do you create a truly great logo? Think about company letterheads, company brochures, advertising or any other exposure plan you may have. They are all vehicles that [...]
by Jared McCarthy Developing a great logo is a strange mix of art, science, psychology and (in most cases) a good amount of luck. Last week, in part one of this two-part series, we discussed some fundamentals of logo development and design. Now, in part two, well look at The pitfalls of literal translation How [...]
Making a Logo that Includes Embossing Today I had a little too much time on my hands and started experimenting with some unique logo design concepts. I start by surfing the internet for unique logo effects, logo ideas and embossed printing. I Found a blog that looks like its just getting started but it got [...]
A great lesson on the differences between preparing logos for web or print If a client so much as utters the words “design a logo,” one of your first questions should be, “Do you plan on having this printed on stationery?” Chances are they’ll say yes. Creating a logo for both Web and print can [...]
Many people are using Cell phone cameras today and the quality is improving daily. Have you ever thought about taking some of these digital for a personalized business card? Some of your best picture are on your phone but appear dark out of focus. With practice you can pull off high quality imagery, but don’t [...]