This project was developed to help Google Analytics users understand how to use the reporting to your advantage. For small to medium sized businesses this web based analytic software is the perfect solution. As Google continues to develop enterprise features such as advanced segmentation my bet is it will become the choice of most businesses from small to enterprise.

Paid solutions such as Omniture, Coremetrics or WebTrends all offer robust web analytics tools. But it is not the software alone that will bring you the magic you are looking for. In a recent web analytics study it was learned that the right people in place is more important then the software solution.

"Staffing adequately to support web analytics use lets e-retailers and others make the most effective use of analytics, a Jupiter report finds."

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Google Analytics Keywords MIA

There is No Free Lunch Ask me no questions…I’ll tell you no lies This is not a rant, nor am I bitching about the countless great Google products. I can’t help feeling a little taken back by data collection in Google Analytics now. I realize this program is free and enterprise class but something has [...]

Google Analytics is (not provided)

Google Analytics are Not Providing Keywords Since 2005 Google Analytics has been the choice of most webmasters and marketers. It really was a great way to see more about the behaviors of people visiting your website. Source The main reason for its unparalleled growth was simply the price—FREE. How can anybody complain about that? Do [...]

Enhance Your Google Analytics Interface Experience

Add More Features to Your Google Analytics Interface One of the best features of Google Anlaytics is the visual rich interface. It is your crystal ball into improving the results and user experience. There are a few special plugins you can use to enhance your Google Anlaytics Interface and ability to find problems. I have [...]

Track Events in Google Analytics

Event Tracking Example In this event tracking article you’ll be able to see exactly how Google Analytics allows you to track interactions visitors have with videos and flash objects. The tracking system does it using the pageview metric along with time spent on each pageview. The event tracking framework is very flexible and is not [...]

Google Analytics ROI Training

Google Analytics Set Up, Testing and Reporting Our training is provided by Google Analytics Qualified personnel. We bring a unique mix of traffic generation techniques and measurement learning pedestals to the table. With a strong business sense and an eye for what brings you results, our technical approach to your online business will prove itself [...]

The Google Analytics Interface May 2009

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